One key thing we work toward at The Narwhal? Maximizing the reach and impact of our environmental reporting. To that end, all of our staff-written work is free to republish — thank you for getting these stories in front of more people! Just send our audience engagement editor, Karan Saxena, an email with the subject line “Republish request — *insert name of your outlet*” so we know you’d like to republish a story! You can reach them at republish [@] thenarwhal [.] ca
Here is a checklist of guidelines you must follow prior to republishing The Narwhal’s work:
Credit where credit is due
Please add the author/photographer’s information to your content management system and give them a byline! We also ask that you add this at the top of the article: “This article was originally published by The Narwhal, an online magazine dedicated to covering the natural world in Canada. Sign up for their newsletter here.” with links back to the original story, and the newsletter sign-up page, as respectively linked in the previous line.
Whose line is it, anyway?
You’re free to run with your own headlines, sub-headlines and photo captions — in fact, we encourage this editorial freedom! But the story copy is off-limits, unless it’s making minor tweaks to adhere to your style guidelines. We don’t do Oxford commas, but you can use them, if you really must.
Look at this photograph
Please note for most photos published by The Narwhal, you will need to get in touch with the photographer to negotiate a photo-use agreement separately (we’re happy to put you in touch!). We are not responsible for the photos/art you choose to use for a republication.
Canoni-what?
Argh! Don’t be deterred — adding a canonical URL is a simple tweak! Basically, this tells search engines, “Hey, this content was first published by a deep-sea creature masquerading as a journalist!”
If your content management system (like WordPress) doesn’t already have the option to add our URL in the canonical URL entry, all you need to do is include our URL in the <head> of your page in code editor, using this code, but with the right Narwhal story link, of course: <link rel=“canonical” href=“https://thenarwhal.ca/republish-example-url” />
Tag, you’re it!
Tag us on Twitter X @thenarwhalca when you tell the world about this sick new story on your site! We’d love to spread the love with a retweet? A repost? Whatever.
Two teensy things we’re not cool with
- Please don’t sell ads on our stories — though republishing our work on a page with previously sold ads is A-okay!
- While we’re often very nice, we’re not sooooo nice that you can republish all our stories systematically. That goes against our copyright policy — content mills, back off! This also means republishing our content to a website for the sake of search ranking (or gaining revenue from advertisements from those sites) is forbidden and considered a flagrant breach of copyright. Don’t do it!
Though, if you’d like to discuss partnerships and syndication opportunities, please reach out to our audience engagement editor, Karan Saxena, at karan [@] thenarwhal [.] ca.
Other bits and bobs
- We reserve the right to say no to a republication request.
- While work written by Narwhal staff is likely to get the green light for republication requests, freelance pieces will be available for republication pending author approval — it’s their labour of love.
